Entrepreneurship Basics


Entrepreneurship is essential for economic growth and stability. Wisconsin’s competitive edge in this global economy will be the talent it develops for innovation and entrepreneurship.  School districts must foster an environment that leads to entrepreneurial mindsets. The knowledge, attitudes, and skills students learn raise the bar in helping them develop the competence and confidence to deal with opportunities and challenges that face our state and nation.

The Department of Public Instruction, with support from the Department of Financial Institutions, has convened the Entrepreneurship Task Force to develop a framework that will guide district planning for entrepreneurship education across the curriculum. Elements of entrepreneurial literacy for PK-12 education in Wisconsin will be identified to capture, nurture, and develop the innovation and creativity in each student.

Educational advocates and leaders, including teachers from multiple disciplines, business and community representatives, and entrepreneurs from across the state were appointed to the task force.  Three task force meetings are being held to achieve the following goals:


  • Define entrepreneurial literacy and its role within the curriculum
  • Identify student entrepreneurial knowledge, skills and dispositions
  • Create a framework to support programs, instruction, and learning


National Content Standards for Entrepreneurship Education

This Toolkit for the National Content Standards for Entrepreneurship Education is designed to give you the standards and Performance Indicators framework necessary for developing curriculum for entrepreneurship programs as a lifelong learning process.

Along with the standards, the Toolkit contains background information on Entrepreneurship Education and the Lifelong Learning Model for Entrepreneurship Education, sample applications of the standards, and information about the research used to develop the standards.

Learn more here.